Mr. Bates has more than 15 years of consulting experience with Enterprise Content Management solutions, and specific expertise in Digital Asset Management (DAM). He has strong vertical application knowledge of the business drivers in marketing and media organizations that shape the requirements for the technology and solutions he delivers. His experience includes consulting, product and technical management, architecture, design, and implementation of custom solutions. Mr. Bates frequently speaks at industry events and has created videos, written whitepapers, blogs and journal articles on topics related to his expertise.