Kathy Greenler Sexton is the CEO & Publisher of Subscription Insider, a digital media company that delivers intelligence on how to build, market and sell subscription-based products and services. (www.subscriptioninsider.com) She is a recognized expert in digital subscription business models with a love for market strategy, brand development and digital information products.
Most recently, Kathy led the Software and Information Industry Association's Content Division as its VP & General Manager helping media, publishing and information companies navigate the dramatic changes in content creation, business models and technology--achieving exceptional growth for the division and leading the it through the acquisitions of SIPA, ABM, DataContent conference, and The Specialist Media Show. Ms. Sexton played key roles in the successful acquisitions/mergers of Individual.com to Office.com, NewsAlert/ Inlumen to Screaming Media (Dow Jones), and HighBeam Research to Gale/Cengage. She launched and led the growth of leading digital brands and products, including: AltaVista, Individual.com and HighBeam Research. She also developed and executed turn-around and new market solutions for organizations that include: SIIA, ZoomInfo, Business & Legal Resources, Inlumen and OrderMotion.
Kathy co-hosts on the Radio Entrepeneur Network, reporting on the Subscription Economy. She lives in the greater-Boston area with her husband and son is an avid skier and Boston sports fan.