Kathy Baughman is president and co-founder of ComBlu, an organization specializing in content strategy, influencer marketing and customer advocacy, and analytics. Kathy's forte is content, social engagement and social business strategy. Her passions include bringing a fresh point of view to everything she does and helping organizations take their programs to the next level.
Kathy is a frequent speaker at industry conferences. In addition, she recently authored two eBooks: Content Supply Chain and The Alchemy of Content. She also writes the firm's annual research report, "State of Online Branded Communities." Kathy can be reached at kbaughman@comblu.com, via phone at 312/649-1687 and on LinkedIn.