Tom Alexander is founder and chief executive officer of PK4 Media located in El Segundo, CA. He has applied his ten years of experience in digital advertising to develop a mutually beneficial platform for advertisers, publishers and content creators. Tom began his career in sales leadership positions with ad network companies including BlueLithium, ValueClick and Dedicated Media where he gained a keen understanding of the digital advertising industry and the voids present in the marketplace. In 2009, he founded digital media solutions company PK4 Media and has grown the organization without any outside investment to date. Originally from Silicon Valley, Tom graduated with a Bachelor of Arts in Economics from the University of California San Diego.