Richard Tea leads the Analytics and Marketing Automation team at the Business Development Bank of Canada (BDC) where he develops and implements strategies that strengthen BDC's support of Canadian entrepreneurs. Richard has more than 15 years of experience as a management and information technology consultant to financial services companies where he has contributed to the development of innovative capabilities of many companies. Richard is a subject-matter-expert in marketing and IT well, in terms of strategy deployment, information architecture and data management.